Crash: Because you don't respect yourself, which is your problem. But you don't respect the game, and that's my problem.
I found a new one yesterday at the Twins game - Gameday, a $1 independent program and scorecard which is being sold across the street from the Metrodome prior to each game. If you like this website, you will LOVE this magazine.
It's exactly the program I want to have at a Twins game and I'll not only be buying one at every game, I wouldn't be surprised if I end up going to a couple of extra games this year because of it.
That year, while I was getting – at most – twenty to thirty hits per day on this site, I wrote to GameDay and volunteered to write for various issues, and I did so on and off again over the next year or two.
Four years later, I received an email from Tom Genrich, one of GameDay’s founders. He asked me if I had any interest in becoming the editor and a partial owner, and we met over a beer at Dan Kelly’s to discuss it. I suspected it would go well. We were both fans of each other’s work.
But as I sat across from Tom, it seemed like the enormous mirror behind the bar was playing tricks. I was staring at myself in that booth. We had both been doing the same thing, starting at the same time, but in different products.
We both had scars we were reluctant to show. We had both had dedicated way too much time to our passion. And we both admitted that the passion was fueled as much by anger and disgust as by love. We were driven by coverage that didn't respect the game.
That's a term that's used in relation to ballplayers, but it's applicable to baseball writers, announcers and promoters, too. Tom and his brothers were fed up with the overpriced, glossy, vapid programs that dominated most ballparks in the 80s and 90s. So were a lot of baseball fans. Independent programs and scorecards had been popping up in all kinds of major league cities at that time.
I remember once paying $5 to get an official magazine because it had a scorecard in the middle. Fully 2/3 of the scorecard area was advertising, meaning I was essentially trying to keep score on an index card. And the kicker was that it was glossy paper, so the pencil that came with the scorecard couldn't write on it. You had to buy a $4 pen. For a baseball fan, it was not unlike an inner circle of hell.
I had been fighting the same beast only with daily coverage. The corporate dailies were determined, or at least satisfied, to cater to the lowest common denominator. I didn't start TwinsGeek.com because I wanted to write this stuff. I started it because I wanted to read this stuff. And now I can, both in the blogosphere, but also in local newspapers, whose coverage is roughly 523% better than it was earlier this decade.
And MLB teams have embraced this movement with their content too. It's no longer solely promotional or blindly positive. When you lead fans out of the shallow end of the pool, they can find all kinds of facets to appreciate. Those are fans who stick with a team when they aren't divisional favorites. And I think that's what led to an agreement between GameDay and the Twins.
Today Tom and I signed a contract with the Minnesota Twins to be the exclusive content provider for their official scorecard. The heart and soul of GameDay - the Dugout Splinters insert - will now be the heart and soul of the Twins Scorecard and updated for each and every home series. And it will be sold for just $1.
I could not be more excited about this, and that excitement is largely based on how impressive the Twins have been while working out details. Twins President Dave St. Peter has shown a real commitment to providing this kind of content, and a high level of patience in dealing with a couple of baseball geeks. I think the three of us - GameDay, the local baseball blogging and writing community, and the Twins - are going to make a great team.
My favorite St. Peter moment was when he was delicately suggesting that maybe we didn't need to pack words into every square quarter-inch of the page. "We could, maybe, add a graphic someplace to break up the text?" Blasphemer. Blasphemer!!!
The change is not without some mixed emotions. While the Dugout Splinters will live on, the GameDay Program will not, or at least not this year, and I'm really going to miss some of those more in-depth stories. It also means we won't be working with some of our partners - our vendors, printers and advertisers. THANKS so much to everyone for the support you've provided GameDay over the last seven years.
But this is just too good an opportunity to pass up. Pairing the Twins organization with the talented local baseball writing community is something we've sought for years, and I hope this is nothing more than just the first step. Because there are a lot of things we can do together. And because the game is worthy of respect.